| |
|
|
| |
 |
|
| |
|
|
| Blitz for 2-Confer consisted of a letter,
a 4/C full page ad, and a 1/C broadcast
fax to a well-tested house list. |
| |
|
|
| |
 |
|
| |
|
|
Blitz for SRA compiled 4/C ads, demo disk mailings,
6 page brochure with inserts and giant postcards. |
| |
|
|
| |
 |
|
| |
|
|
Blitz for InterAccess, Chicago’s first ISP, included split run tests in the Wall Street Journal (metro), full pages in Crain’s and BusinessWeek (metro),
a micro website, self mailers and truck posters. |
|
|
SHOWCASE
To gain a competitive edge you should know that
the SECRET OF SUCCESS in employing Accelerated Contagion lies in the blending of the media!
It’s all in how you mix the media and sequence the events. Accelerated Contagion is a multi-media, lead generation activity based on response compression techniques. It is a six month program that combines traditional media with interactive media to create a sense of event which in turn solidifies the commitment of influencers, adds longevity
to the impact of viral marketing, and enhances the efforts of company evangelists.
|
| |
|
| Accelerated Contagion Media: Traditional vs. Word Of Mouth |
 |
| |
Media for Accelerated Contagion runs the gamut from microsites, search engine
optimization and marketing, weblogs, chat rooms, email, voice and fax broadcasting, telemarketing, direct mail, tradeshows, webinars, print media, broadcast, experiential, promotion, seeding, CGM (consumer-generated media), and evangelism. |
| |
| |
You can contact Keith Bates via email at
keithbates@kbates.com or by phone at 773.205.7992.
About Us | Solutions | Success Stories | Clients | Contact Us |
|
|
About Us