We can lend wings to your marketing, and spurs to your sales.

Major Strengths of our
alliance partners:

Expand Communications:
Influencer relations.
Sales and marketing collaboration.

Shoor & Company:
IT focused public relations

Mobium Creative Group:
Integrated business branding

Alliance Partners

The companies listed below are available to Keith Bates’ clients when their specialized skills are required to complement the services available directly from Keith. They also serve as backup organizations for those times when Keith is not available, and for clients whose sole needs are best served directly by the alliance partner’s specialized skills.

Expand Communications Group is a business-to-business communications firm that helps companies improve sales and marketing effectiveness by presenting a single, unified voice to the market.

Expand has pioneered the achievement of collaboration between sales and marketing with their Sales Force Message Training methodology. They also play a key role in the word of mouth marketing arena with their Influencer Relations program.

Communications has become an integral element of business strategy and organizational success. Expand Communications Group operates at the intersection of business acumen and communications innovation to help our clients achieve their business objectives. www.expandcomm.com Contact is Patrick Rooney at patrick.rooney@expandcomm.com.

Shoor & Company is a full-service public relations agency specializing in information technology that can get your company coverage in key IT, vertical and general business media.

Since 1987, Shoor & Company has delivered high-energy, results-driven marketing and public relations services to high-tech firms throughout North America.

Heading the agency is the indomitable Rita Shoor, a 30-year PR partner of Keith Bates, who—in a previous life—operated as a sole practitioner in marketing communications with a client base that included IBM, CIGNA Insurance, Prime Computer and J.D. Edwards. The move to marketing communications came after a five-year stint with Computerworld, where Rita rose through the ranks to become executive editor. www.shoorpr.com Contact is Rita Shoor at rshoor@shoorpr.com.

mobium creative group
Mobium Creative Group is a full-service integrated business branding and communications firm. It would be nice to say we’re an agency. Or brand consultants. Or a research firm. Or an integrated marketing communications firm. But we can’t. Because we’re not. We’re all of those things.

CORE COMPETENCIES: integrated business branding, integrated marketing communications, interactive marketing, information architecture, relationship marketing.

MISSION: Mobium cultivates change. Our reason for being is to help business-to-business marketers turn the revolutionary paradigm shifts taking place in business communications into a measurable competitive advantage in their markets. www.mobium.com Contact is Doug Strubel at dougstrubel@mobium.com.